{"id":5074,"date":"2017-07-19T12:24:33","date_gmt":"2017-07-19T16:24:33","guid":{"rendered":"https:\/\/coachingourselves.com\/?post_type=wpdmpro&#038;p=5074"},"modified":"2026-10-09T13:21:56","modified_gmt":"2026-10-09T17:21:56","slug":"provoquer-un-elan-grace-aux-connaissances-sur-les-clients","status":"publish","type":"wpdmpro","link":"https:\/\/coachingourselves.com\/fr\/modules\/provoquer-un-elan-grace-aux-connaissances-sur-les-clients\/","title":{"rendered":"Quatre voies vers la connaissance des clients"},"content":{"rendered":"<p>Certaines soci\u00e9t\u00e9s sont en mesure d\u2019afficher une croissance soutenue exceptionnelle ann\u00e9e apr\u00e8s ann\u00e9e\u00a0: elles ont de l\u2019\u00e9lan. On peut penser \u00e0 des soci\u00e9t\u00e9s comme IKEA, Virgin Atlantic et Apple. Quelle est la cl\u00e9 de leur succ\u00e8s? Un int\u00e9r\u00eat tourn\u00e9 vers l\u2019ext\u00e9rieur pour les connaissances en continu des besoins des clients.<\/p>\n<p>Provoquer un \u00e9lan au sein de votre organisation commence d\u2019abord et avant tout par un engagement vis-\u00e0-vis de la client\u00e8le\u00a0: explorer l\u2019espace du client pour ensuite cr\u00e9er des offres percutantes. Ce module expose quatre voies permettant l\u2019\u00e9tude syst\u00e9matique des besoins de vos clients afin de mieux les conna\u00eetre. Toutes les autres activit\u00e9s d\u2019une soci\u00e9t\u00e9 d\u00e9pendent de la qualit\u00e9 de ce processus exploratoire.<\/p>\n<p>Les objectifs de ce module sont les suivants\u00a0:<\/p>\n<ul>\n<li>Comprendre comment la connaissance des clients insuffle un \u00e9lan aux organisations.<\/li>\n<li>Explorer quatre voies de la d\u00e9couverte.<\/li>\n<li>Discuter de la mani\u00e8re d\u2019appliquer cela \u00e0 votre organisation et des obstacles \u00e9ventuels \u00e0 la r\u00e9ussite.<\/li>\n<\/ul>\n<div class=\"emodal1\"><\/div>\n<div class=\"emodal2\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Certaines soci\u00e9t\u00e9s sont en mesure d\u2019afficher une croissance soutenue exceptionnelle ann\u00e9e apr\u00e8s ann\u00e9e\u00a0: elles ont de l\u2019\u00e9lan. On peut penser \u00e0 des soci\u00e9t\u00e9s comme IKEA, Virgin Atlantic et Apple. Quelle est la cl\u00e9 de leur succ\u00e8s? Un int\u00e9r\u00eat tourn\u00e9 vers l\u2019ext\u00e9rieur pour les connaissances en continu des besoins des clients. Provoquer un \u00e9lan au sein [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"template":"","meta":{"_acf_changed":false,"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"tags":[],"module_authors":[58],"management_levels":[32,33],"module_language":[20],"class_list":["post-5074","wpdmpro","type-wpdmpro","status-publish","module_authors-larreche-jean-claude","management_levels-middle-managers","management_levels-senior-managers","module_language-french","wpdmcategory-change-management","wpdmcategory-creativity-and-innovation","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Quatre voies vers la connaissance des clients | CoachingOurselves<\/title>\n<meta name=\"description\" content=\"Explorez le module \u00ab\u00a0Quatre voies vers la connaissance des clients\u00a0\u00bb pour mieux comprendre votre client\u00e8le et cr\u00e9er des offres percutantes. 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